Privacy Policy

Last updated: 9 July 2026

SmartFlick (“SmartFlick”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, and the rights available to you. It is published in accordance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023.

Information We Collect

When you browse our website, create an account, or place an order, we may collect:

• Contact details such as your name, email address, phone number, and shipping/billing address.
• Order information such as the products you purchase and your order history.
• Payment information processed securely through our third-party payment gateway. We do not store your full card, UPI, or banking details on our servers.
• Technical data such as your IP address, browser type, device information, and cookies used to improve your browsing experience.

How We Use Your Information

• To process, fulfil, and deliver your orders.
• To communicate with you about your order, delivery updates, and support queries.
• To send offers, promotions, and newsletters (only where you have opted in — you may unsubscribe at any time).
• To improve our products, website performance, and customer experience.
• To prevent fraud and comply with applicable legal obligations.

Cookies

Our website uses cookies to remember your preferences, keep items in your cart, and analyse site traffic. You can disable cookies through your browser settings, though some features of the site may not function properly as a result.

Sharing of Information

We do not sell or rent your personal information. We share it only with trusted third parties who help us operate our business — such as courier and logistics partners, payment gateways, and IT service providers — and only to the extent necessary. We may also disclose information where required by law or a valid legal request.

Data Security

We follow reasonable security practices and technical safeguards to protect your data against unauthorised access, alteration, or disclosure. While we take every reasonable measure, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Your Rights

You may request access to, correction of, or deletion of your personal data, and you may withdraw consent for marketing communications at any time. To exercise these rights, contact us using the details below.

Children’s Privacy

Our website is not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last updated” date.